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brazilian flag OCT 2021 - INFOMONEY

CRO & UI/UX TESTS ROADMAP

hero case

ABOUT THE PROJECT

Infomoney is a financial market news platform whose main objective in this project was to increase conversions on their website. A CRO & UI/UX analysis was carried out, which resulted in a document that pointed out the opportunities and indicated how to run the tests.

UI / UX PROTOTYPING CRO

MY ROLE

Benchmarking
Stakeholder Interviews
High-fidelity Prototype

UI / UX REPORT

Interviewing the stakeholders, we understood that it would not be possible to suggest drastic changes to the structure of the existing site. Therefore, we proposed gentle style adjustments that would help build a better-defined visual hierarchy and understanding of the page as a whole. All these tweaks were translated into a mockup and delivered to the customer in a UI/UX Report Document

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KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  
KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  
KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  
KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  KNOW ABOUT ME                  
climber

Hey!

I'm Pedro Virga,

a twenty-eight years

old

full stack designer.

Currently based

in

Brazil.

I'm a product designer with experience in designing digital products for medium and big sized business. If you need a experienced designer to make your application looks insane, I can help you!